Domain names are very important for businesses, blogs or for any website. It should align with the goal of your website or something you find that’s fit for a purpose. If you are starting a new business or looking to create a personal website. Then you need to think of the relevant domain name to match your brand.
A Domain Name Server (DNS) is a website’s address and known as web properties. So, if you cannot choose any address for your own property, how can you choose anything you like for your website. Thus, a short and memorable domain is all it takes to make a business successful or unsuccessful.
The domain name helps in building the brand. If your website domain name is the same as your business name. Your customers will easily remember your branding and return to your website. Your website discovered easily by entering your business domain name in the browser search bar.
“A domain name is a website’s address and known as web properties.”
You’ve decided on a new website, but before starting the design. First, we need to make some important decisions, what name, will you give your website? Your chosen domain name will reflect your business or personality.
Anyone can remember a good domain name that’s easy to pronounce. Brand-able domain names, help visitors to identify your branding, connecting to your idea.
The Namecheap links are affiliate links, my main interest analytic and statistical data, of course it will also help buy me a cup of coffee!
You’ve seen the advert million times, offering free domains with your hosting package. As you know several hosting companies famous for it…
The hosting package deal might sound great or an amazing bargain! But the experience with your web hosting can be different. First off, hosting isn’t a regulated market, so your hosting package may vary. And if you ever want to move to another host. It would have been much easier if you’ve, originally bought your domain name and hosting independently.
Having full domain ownership. If you ever want to move hosting, all you need to do is edit the domain’s name-server settings and you’re done. (Your original domain name registrar will inform you how to complete the change). Another key point to remember your domain will always stay registered with Namecheap or your chosen TLD supplier. No need to transfer it to another web hosting company. Keep it independent! Keep Control!
This is the most crucial piece. Even if you lose control of your WordPress site and hosting, if you own the domain. You can easily point it at alternative web-host and be back online.
If you let your web designer own your accounts, you’re at their mercy. They can charge exorbitant fees to make simple changes. Or the business relationship may end for many reasons; many of them out of your control. The relationship may go sour, they might quit the project, or disappear into thin air or even abducted by aliens, etc…
When you need to make a change and need access. You’ll depend on your web designer responding quickly and being willing to make the changes. You can’t count on both at all times. When you own your accounts, you need not worry about it.
The best approach, and the one Blue Elephant strongly advises, is for you to open your own accounts in your own name. Then, you can give the web designer access when necessary. If the relationship ends for any reason, you’re free to find a new web designer and give them access. Your domain is key to your website! You wouldn’t give anyone keys to your house! The same principle applies to domain registration.
You can see, the pattern by now. Apply the same rules to other accounts, such as email marketing and social media accounts.
It’s time for an inventory check of your accounts. Do you possess the access rights you should have? If not, sort it out while there’s still time.
“Your Domain is the key to your website! You wouldn’t give anyone keys to your house! The same principle applies to domain registration.”
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